I think the people that run that site like posts that get people pounded endlessly for what they say. Pretty sure I remember that is what happened on the Dungey deal with Hershey-it was just rapid fire posts. Read the post "Dear Santa Clara PD" it's about a 20 year old that tried to sneak a beer in to the SX in the hood of his hoodie and got caught. They made him dump it then the cops asked for his ID which began the underage thing and he then said it was his older buddies which caused them to throw his buddy out of the arena. That guy got hammered for 10 pages...rightfully so but I think they love all of the activity.
I think if you say something they don't agree with, JS7 in this case, they lock it. Might just be that they are sick of the debate on the issue. FInally - don't really look at ads too much but is there a chance that SEVEN gear advertises on that website?